Copywriting for Salsa Jeans 25 years promo, directed by César Augusto.
Voice-over
This, is for the people.
The stars made us shine brighter.
The street’s a mash up of blue.
We run from the runway.
I don’t care if I’m messy and distorted.
I came as i am, a blue slack underdog.
My subculture is authenticity.
Alienation may prowl but I’m still alive.
Now’s the time to be here.
To dance in the cutting edge.
The self is in joy sharing love.
Show your blue self!